The new website starts here! Let’s see where it takes me
The two books I am reading currently, or better to say, listen to them on Audible
Contagious by Jonah Berger explains extremely well, why some things STICK while others don’t.
The explanation of concepts of
-
- Scarcity
- Positive and negative emotions and
- Arousal
as a matter to increase sharing is helping to understand many things better in this social media world.
A clear recommendation!
My favorite novelist’s early memoir lets us explore not only how and why he went running.
Murakami takes us back to his early times, when he wins a prize that he never expected, sending the manuscript of Pinball1973 without a copy, and many more anecdotes for his fans. His time as a bar owner in Tokyo in the 70s and his tendency to prefer being alone.
I will take the audible book for my recently resumed morning running with Apple Watch and my favorite training app iSmoothRun. More soon.